Is That Really Your Email Address?

Does your business email address end in @gmail.com, @outlook.com, or – let’s hope not – @hotmail.co.uk? If so, do you believe this truly reflects your company’s professionalism?

Most small businesses begin as a simple idea, making it prudent to keep overheads minimal. This often leads to opting for a free email account. While such decisions are generally intended as temporary solutions, the demands of a growing business can sideline updates to more professional options. While the adage ‘if it isn’t broken, don’t fix it’ might seem applicable, here’s why a change is necessary.

I have lost count of how many spam emails I’ve received recently from ‘web designers’, ‘SEO experts’, and ‘accountants’ using @gmail accounts. They’re easily spotted and promptly deleted. But what if one of those discarded emails was from you? What if your meticulously crafted message was tossed away, unseen, simply because it came from a free email service?

Here’s the crux: the accessibility of free email services is also their Achilles’ heel. Anyone can create these accounts, which dilutes their credibility. Conversely, an email from your company’s domain is unmistakably from you. A domain-based email not only enhances your business’s professionalism but also significantly increases your email’s credibility with clients and email filters alike.

What to Do Next?

Set up email addresses using your company’s domain name. If you’re a sole trader, consider creating at least two addresses: one for general enquiries (info@) and another for direct, important communications (e.g., yourname@ or yourinitials@). To curb spam, using a variation like .surname or your initials might help.

But what if you don’t want a website? Owning a domain doesn’t necessitate a website. We offer email hosting on our dedicated server for as little as £5 per month, which includes up to five email addresses. We can also handle the domain registration, sparing you the technical jargon.

Although not mandatory, a website can act as an online representative of your business – answering FAQs, showcasing offers, or providing your location.

Accessing Your Emails:

• Webmail: Access your email via any web browser, as long as you have an internet connection.
• Email client: Use the email program available on most phones, tablets, laptops, and desktops. With IMAP, synchronize your emails across all your devices.

Still hesitant to move away from your free email address because of potential hassles or fears of making a mistake? That’s where Awenek steps in. We can register your domain, set up your email addresses, and guide you through the entire process.

No nightmares, no messes.

Ready to enhance your business’s credibility? Contact us today to get started with a professional email address.